American Crew Men Firm Hold Styling Gel (Non Flaking Gel) 250ml 8.4oz Size:250ml 8.4oz A brightening & protecting daytime Color:5.25 (Medium, Cool) A brightening & protecting daytime emulsion Concentrated with Lux Factor featuring two natural extracts to provide dual anti spot action Powered by the signature CMAGE Complex that activates vital cell functions: moisturizing hydrate & minimise flyaways of all hair types & textures Contains Bis aminopropyl Diglycol Dimaleate to re link broken bonds & prevent breakage Enriched with Vitis Vinifera (Grape) Seed Oil to provide nutrients to protect & nourish hair Loaded with Fermented Green Tea Oil to improve absorption & compatibility Gives colour & heat protection up to 230°C Housed in a recycled packaging Leaves hair soft Creates body & shine with a firm hold Features an alcohol free formula that is non drying to scalp Contains thermal barriers to defend hair from external aggressors Gives hair a fuller look after styling To use: Work through towel dried hair & let dry naturally